As one of the most popular social media platforms today, Twitter is not only enjoyable but useful as well. People simply like this form of connecting and socializing with other individuals from all across the globe, as it can serve for a lot of purposes both in the personal and professional perspectives. That’s why bloggers, business owners and Internet marketers are utilizing this tool, if used properly, twitting can really be fruitful.
How to Make it Work
You need to put up a website or blog so that you can use these in conjunction with your Twitter account. You therefore want a well-designed site that will perfectly fit with your niche’s theme as this will play an important part in attracting visitors, making them stay, and converting them into regular readers and customers. At the same time, you ought to be building up your Twitter profile too, and start following people within your niche as well.
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How Twitting Works
Twitting 5 times in one minute can be pretty irritating especially if you are posting business-related tweets. For this reason, it is more appropriate to schedule your tweets so that these can be distributed throughout the day. There are tools that can help you to do this, and it will make your life so much easier since you no longer have to check in again and again in your account just to post some business tweets.
Do the Small Talk Too
Twitter is a social media platform, thus, people are expected to be sociable and communicative. While you can automate business-related tweets, you definitely need to make small talks personally. Your followers need spontaneous answers, and you also need to thank them for re-tweeting your posts and for following you. Although you may not be able to reply to each and every concern, people will see that you are answering your customers’ problems as much as you can. And this will give them the impression that you care for your clients and that you want to maintain high quality services.
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How to Call Attention to Your Business
The nice thing about Twitter is that you can call attention to yourself and even encourage other businesses to reply to your own concerns. You can do this by using the @ sign as this will show up on the person’s or company’s news feed. Likewise, you can also participate on trending topics by using hashtags (#) so as to appear interested with the current issues.
Follow and UnFollow
In order to efficiently monitor what’s going on inside your chosen niche, it would be good to follow businesses and individuals who are also in the same field. You will learn a lot by following market leaders, and it would also be beneficial to your business if you build relationships with them. Likewise, it may be necessary to unFollow people, groups, and companies which are not really related to your business, especially if their accounts are inactive.
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